Products
T-shirts, with a character. A clean, everyday t-shirt finished with a subtle embroidered illustration. Designed for every day, while adding just enough character to stand out.
One shirt. Worn by everyone.
A unisex tee sized to men's measurements, but made to work for all. Not too fitted, not too boxy. Women wear their usual size for a relaxed fit, or size down for something closer. Either way, the character does the talking.
Frequently asked questions
Why embroidery and not print?
Because print fades. Embroidery doesn't. Each character is stitched directly into the fabric, adding texture, depth, and a permanence that print simply can't match. It's slower to make, but that's rather the point.
Will the embroidery feel scratchy on the inside?
No. The backing sits cleanly against the skin. You won't notice it's there.
When will I get my order?
We will work quickly to ship your order as soon as possible. Allow 5-8 days for dispatch. Once your order has shipped, you will receive an email with further information. Delivery times vary depending on your location.
Are all the shirts identical?
Close, but not exactly. Because every piece is sewn individually, no two are quite alike. Which feels appropriate for the characters.
What are the t-shirts made from?
175gsm organic cotton jersey, substantial enough to hold its shape, light enough to wear all year. 100% organic cotton.
Will t-shirts keep their shape after washing?
Yes. The ribbed collar has a taped neck specifically to keep its form wash after wash. Side seams give it a clean silhouette that lasts. We've been wearing and washing ours regularly for over a year!
How do the t-shirts fit?
It's a unisex tee sized to men's measurements. Not too fitted, not too boxy. Sleeves fall just past the midpoint of the bicep.
How do the t-shirts fit women?
Really well, as it happens. Most women go for their usual size for a slightly relaxed fit, or size down for something closer. Either works.